Showing posts with label prescription drugs. Show all posts
Showing posts with label prescription drugs. Show all posts

Thursday, March 19, 2009

Your Call 031909 How do drug companies market medication?

How do drug companies market medication? On the next Your Call, we'll have a conversation with Melody Petersen, author of Our Daily Meds. Every day drug companies subject us to barrage of advertisements. Nearly 65% of Americans are taking prescription drugs. Why are we prescribed so many pills? Join the conversation by email at feedback@yourcallradio.org. How does the FDA regulate drug companies? It's Your Call, with Rose Aguilar, and you.

Guest:
Melody Petersen, author of Our Daily Meds: How the Pharmaceutical Companies Transformed Themselves Into Slick Marketing Machines and Hooked the Nation on Prescription

Click to Listen: How do drug companies market medication?