How do drug companies market medication? On the next Your Call, we'll have a conversation with Melody Petersen, author of Our Daily Meds. Every day drug companies subject us to barrage of advertisements. Nearly 65% of Americans are taking prescription drugs. Why are we prescribed so many pills? Join the conversation by email at feedback@yourcallradio.org. How does the FDA regulate drug companies? It's Your Call, with Rose Aguilar, and you.
Guest:
Melody Petersen, author of Our Daily Meds: How the Pharmaceutical Companies Transformed Themselves Into Slick Marketing Machines and Hooked the Nation on Prescription
Click to Listen: How do drug companies market medication?
Thursday, March 19, 2009
Your Call 031909 How do drug companies market medication?
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